Swiss-army knife: Working across multiple channels, I crafted individual executions as well as aiding in comprehensive vehicle launches.

Production chops: Selling the idea is half the battle but the craft always comes out in execution. Working closely with creative, production and account leadership I directed asset and broadcast shoots for partnerships, Commercial Vehicles, Silverado, Truck Legends, Sonic and retail.

ABM (Always be mentoring): I’m a firm believer in fostering a mentorship mentality where ever I go. So much of my skill set was taught to me by the wonderful folks who mentored me along the way and in turn, I passed that along to interns, juniors, mid level creatives, a handful of PMs and some young gun account peeps. One of the best rewards in my career is seeing the folks I’ve mentored grow and evolve in their careers.